Advertising with the Guardian to UC San Diego
Why Advertise With Us?
Make a Statement with 49,000 Eyes On You
We understand that it's difficult to make your business stand out in today's competitive economy, so let us help you by maximizing your exposure to 49,000 new eyes in UCSD's largest established news outlet. With a readership rate of 80%, this type of exposure isn't available through any other UCSD or San Diego publication!
About The Guardian
The Guardian has been on campus since 1967 and we publish every Monday and Thursday of the week, totaling to 60 issues throughout the year and 6,000 copies of each issue. In addition, we distribute our paper to 50 different locations on campus and upload each issue onto our website for convenient access and additional exposure.
A Diverse Marketplace
The UC San Diego Guardian serves a unique and diverse community of nearly 29,000 students — undergraduates and graduate students, including students from the Scripps Institution of Oceanography and School of Medicine.
In addition, 20,000 staff and faculty members (UCSD is San Diego County’s third largest employer) are regular readers of *The Guardian.*
Multiple Avenues of Advertising
In addition to print, we also offer online advertisement options on our website, which garners 25,000 page views each month. Our print and online options allow you to customize an advertising plan specific to your needs!
A Community Paper
Our students/staff live in the immediate areas of La Jolla and all around San Diego including:
- University City
- Pacific Beach
- Mira Mesa
- Clairemont
- Del Mar
With a student base spread out all over San Diego, you'll be able to reach a wide ranging student and staff population!
On the Web – www.ucsdguardian.org
Our new look web site is also a popular and unique destination for news seekers. We have 41,000 hits and 8,500 unique visitors per month. Follow the Guardian on Facebook and Twitter.
Testimonials
"We got a great response from UCSD students, after our campaign in The Guardian, there were over 50 plus new rentals in this campaign. You have to have a good marketing campaign, the UCSD guardian allowed us the ability to accomplish this task effectively and in a professional manner. The Guardian staff really did a great job with the design of our ad and that was refreshing to only have to work on things once. I also liked the versatility in placing ads in print or on the web based version of The Guardian."
– Chris Robinson, Area Manager San Diego Self Storage
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Numbers
49,000 student, staff, and faculty population
6,000 copies per issue
50 distribution points
18-23 average age of UCSD students
80% student readership
78% of college students use coupons
$6 million - weekly UCSD student and staff expenditure
25,000 monthly webpage views
Display Rates
Publication Dates
Download Media Kit
