Advertising to UC San Diego — A Diverse Marketplace
The UC San Diego Guardian serves a unique and diverse community of nearly 28,000 students — undergraduates, grad students, and scholars from Scripps Institution of Oceanography and the School of Medicine. In addition, 27,000 staff members report for work every day (UCSD is San Diego County’s third largest employer).
A Community Paper
Our students live in all the immediate areas of the La Jolla campus — in University City, Pacific Beach, Mira Mesa, Clairemont, and Del Mar. Many also live in Hillcrest and catch the free campus shuttle from the UCSD Medical Center on Dickinson St. Our staff and faculty live all over the county from Oceanside to the South Bay.
We publish 60 editions of the Guardian during the school year (September to June). Our 10,000 issues are distributed on Mondays and Thursdays to 80 campus locations and out to SIO, Hillcrest and Thornton Medical Centers, the UCSD Extension complex in Mission Valley, and the shops of La Jolla Village and University Towne Centers.
Marketing — The Guardian’s Bonus Plan
An advertising plan in The Guardian is not confined to the ink on the page. We support your message with bonus marketing. Our business office, advertising reps, graphic designers, web staff, and student marketing team are all about 100% customer support. Your print ad is enhanced by campus flyers posted every issue date on our advertising racks, and mentions in Guardian Ôhouse adsÕ that supplement your paid display ads. We add messages to scrolling on-campus shuttles, and our own media display rack in the campusÕ main food court.
Our fun-loving student Marketing/Promo team stages giveaways and events year-round, right on the campus. Their sole purpose is to highlight our advertisers, their products and services.
In our pages (print and web), your message reaches the diverse clientele that is UC San Diego. It encompasses six separate colleges, vital oceanography, engineering, business, and medical institutions, and hundreds of student and staff organizations, yet there is one entity that reaches across this broad spectrum — The UC San Diego Guardian newspaper. Join us!
Contacts:
Advertising Manager
Mike Martinez
858-534-3467
Business Manager
Monica Bachmeier
858-534-6845
Editorial Office
858-534-6580
editor@ucsdguardian.org
Business Fax: 858-534-7035
Editorial Fax: 858-534-7691
Mailing address: 9500 Gilman Drive, 0316
La Jolla, CA 92093-0316
Actual Location: Student Center Bldg. A, upper level
Advertising info in PDF:
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Dear Chancellor Fox,
I have read your letter and watched your video and appreciate the fact that you have taken the time to make a stand after the third incident of racism on your campus. However, after meeting with concerned students and telling them that your hands are tied, after losing the video coverage of an official university meeting and not publishing the transcript or minutes that included one student calling a group of students niggers, did you intend to take as stand? Is the action that you have taken thus far sufficient for the healing process that you speak of to take place? How much more lip service do you think it will take for the problem to die out. Your passive stance seems like nothing more than complacency, ultimately condoning the actions that you were most likely advised to condemn.
A 3 day suspension is nothing more than an early spring break. I was under the impression that suspensions from the University of California are indefinite in terms of quarters. This student’s action directly undermines the University of California’s Diversity statement and 3 days is all that you give a student who clearly stands against what the University of California stands for? You have done nothing more than condone her and preceding actions thereby setting a precedent; and I hope that your students understand [through your actions] where your allegiance lies…not with the Black students, not with proponents of diversity (what is the current Black student percentage on your campus). I am not impressed by your actions and nor should you be satisfied. You should be disappointed, just like the Black students should feel disrespected.
-Devon Lee
B.A. Sociology and African and African-American Studies UC Davis
K.U. Graduate Student African and African-American Studies